> ## Documentation Index
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> Use this file to discover all available pages before exploring further.

# Automate lead categorization

> Configure automatic category updates when sales change status or lead status is updated to reduce manual work and maintain data accuracy.

This task is done in Settings and maintenance and you must be an administrator.

Automating company category updates helps reduce manual work and ensures your data stays accurate. When the [status of a sale][6] changes or a [lead status][4] is updated, the related company can automatically be updated with the correct category.

You can configure the automation to run fully automatically or ask the user to confirm the change before it is applied.

## Prerequisites

* The company's current category must belong to the **Potential customer** group to be eligible for automatic updates. See [Company category and category group][1].
* For lead status-based automation, **Lead status** must be enabled for the company's current category.

## Configure category automation rules

You can enable any or all of the following automation rules:

| Automation rule                                            | Description                                                                                                                                                                                         |
| ---------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Update category when a sale is sold                        | Automatically updates the company category when a sale is marked as **Sold**.                                                                                                                       |
| Update category when a sale is lost                        | Automatically updates the company category when a sale is marked as **Lost**.                                                                                                                       |
| Update category when a sale is registered with the company | Automatically updates the company category when a new sale is created and linked to the company.                                                                                                    |
| Update category when a lead status is set to               | Automatically updates the company category when a contact's lead status is changed to a specific value, such as *Qualified* or *Disqualified*. Requires lead status to be enabled for the category. |

### Steps

1. Open **Settings and maintenance**.

2. In the Navigator, select <i class="ph ph-arrows-left-right" aria-hidden="true" /> **Workflow**.

3. Select the **Lead categorization** tab. This screen displays the automation options.

   ![Admin workflow - Lead categorization tab showing automation toggles -screenshot][img1]

4. Enable the toggle for the rule you want to activate.

5. When you enable a toggle, additional options appear:

   * **Set category to:** Select the target category from the list. This is the category the company will be updated to when the condition is met.

     You can select any category, regardless of its category group.

   * **Ask for user confirmation before updating:** Check this box if you want the user to confirm the category change before it is applied.

     Leave it unchecked for fully automatic updates.

6. Repeat for any other rules you want to enable.

7. Click **Save** to apply your changes, or click **Cancel** to discard them.

   <Note>
     The **Save** button is enabled only after you have selected a category in the **Set category to** field for all enabled toggles.
   </Note>

## When to use user confirmation

Decide whether category updates should be automatic or require user confirmation based on your business needs:

* **Fully automatic:** Best for straightforward lead-to-customer workflows where category changes are predictable and consistent. For example, automatically moving a lead to the *Customer* category when a sale is marked as sold.

* **User confirmation:** Recommended when category changes require judgment or when multiple categories may apply. For example, if you work with multiple customer tiers (VIP, A, B, C), prompting the user ensures the correct category is selected.

When **Ask for user confirmation** is enabled, the user will see a dialog suggesting the category change. They can accept the suggestion or choose a different category before saving.

## Example: Automate lead-to-customer transition

A common use case is to automatically update a lead to a customer category when a sale is sold:

1. Enable **Update category when a sale is sold**.

2. Set **Set category to** = *Customer*.

3. Leave **Ask for user confirmation before updating** unchecked for full automation.

4. Click **Save**.

Now, whenever a sale linked to a company in the *Potential customer* group is marked as sold, the company category will automatically change to *Customer*.

[1]: ./add-company-category

[4]: ../learn/index#status

[6]: ../../sale/learn/index

[img1]: /media/loc/en/lead/lead-categorization.png


## Related topics

- [Company category and category group](/en/lead/admin/add-company-category.md)
- [Lead management overview](/en/lead/learn/index.md)
- [Manage lead statuses](/en/lead/admin/add-lead-status.md)
- [Update a sale](/en/sale/learn/update.md)
- [Sales guides](/en/sale/learn/sales-guides.md)